Instrumentation
Telemetry clinics pair marketers with tagging owners so anomalies show up during QA, after deploy.
812
Documented experiment retrospectives synthesized since the desk spun up offline-first.
We teach conversion experimentation as conflict-capable facilitation: sharper audits, narrower hypotheses, humane readouts. Korea roots; English delivery; spreadsheets that survive audits.
142
Squads coached through hybrid critiques
93%
Respondents citing clearer hypothesis language · internal Pulsewave survey Sep 2024
612
Facilitation hours anchored to the peninsula training desk fiscal year to date
Nine
Partner cities with alumni-led practice circles spun up organically
12 min
Median facilitation response turn during immersion weeks
Operational clarity first
Calibration beats polish when teams inherit experiments mid-flight.
Experiment craft
Guardrail conversations happen before—not after—you burn social capital proving an obvious negative lift.
Reporting muscle
Executive rehearsals script neutral language finance partners can scrutinize instead of shredding.
Signal chain
Anchored rehearsals from annotation to readouts
- 01
Capture annotated friction snapshots
- 02
Name populations & guard metrics
- 03
Scope falsifiable deltas
- 04
Run dry-run rehearsals
- 05
Archive neutral readouts
Active labs
Featured program slices
Cohort
Landing Page Audit Sprint
Tighten headlines, hero clarity, and above-the-fold proof on high-traffic pages using a repeatable rubric.
Team session
Checkout Friction Diagnostics
Map payment steps, trust signals, and error recovery paths before you redesign the entire flow.
Cohort
Experiment Design Clinic
Draft hypotheses, guard metrics, and stop rules that leadership can approve without diluting rigor.
Workshop
Funnel Telemetry Lab
Trace events from landing through revenue with naming discipline and anomaly watches teams can audit.
What cohorts articulate
“The Experiment Design Clinic red-line pass caught population drift before Legal ever saw our brief.” — Daniel Ogawa · Experiment PM
Insight-to-Backlog felt confrontational mid-week yet calmed delivery queues afterward · Meera, edtech cohort.
Priya flagged missing bandit appendix; still graded the templates 4★ for governance wins.
Client in regulated fintech (“Anonymous cohort”) praised consent drills with mild humor.
Quick clarifications recruiters ask aloud
Is this certifications disguised?
No exam vanity wall. Certificates note workshop completion and modules covered—skills evidence remains your notebooks.
Hybrid attendance?
Certain blocks expect synchronous presence during critique weeks; hybrids publish availability per cohort bulletin.
Hands-on tooling?
Bring your stacks. We simulate vendor-neutral exercises; SaaS tooling licenses are yours to maintain.
Annotated syllabus excerpts
Drop working email—we bundle anonymized facilitation outlines and reading queue PDFs coordinators refresh monthly. Purely logistical; zero payment links.
Next hybrid critique window publishes through coordinators only—no deceptive timers on brochure pages.
Plain-language reach: +82-3-868-5282.
Plain-language reach: +82-3-868-5282.