Laboratory syllabus
Choose a cohort calibrated to funnel reality
Ten published lab formats spanning audits, instrumentation, personalization guardrails, and executive rehearsal. Payments happen offline with our coordinators—the numbers here illustrate typical KRW envelopes.
- Funnel diagnostics/Clinic
Form Drop-off Forensics
Isolate field-level abandonment without blaming users for confusion your copy introduced.
2 half-days • Decision • Foundation360,000 KRWInformational tuition band - Page audits/Cohort
Landing Page Audit Sprint
Tighten headlines, hero clarity, and above-the-fold proof on high-traffic pages using a repeatable rubric.
3 half-days • Consideration • Intermediate420,000 KRWInformational tuition band - Optimization reporting/Intensive
Optimization Reporting Studio
Turn noisy test logs into narratives finance and product leads can scan in under five minutes.
2 days • Retention • Intermediate540,000 KRWInformational tuition band - Optimization reporting/Cohort
Insight-to-Backlog Workshop
Translate qualitative clips and survey snippets into experiment cards engineering can size.
2 days • Retention • Intermediate610,000 KRWInformational tuition band - Funnel diagnostics/Workshop
Funnel Telemetry Lab
Trace events from landing through revenue with naming discipline and anomaly watches teams can audit.
3 days spaced • Awareness • Foundation780,000 KRWInformational tuition band - Funnel diagnostics/Team session
Checkout Friction Diagnostics
Map payment steps, trust signals, and error recovery paths before you redesign the entire flow.
2 full days • Decision • Lead890,000 KRWInformational tuition band - Page audits/Team session
Category Page Sequencing
Reorder modules, filters, and merchandising blocks using evidence from scroll and click models.
3 days • Consideration • Lead960,000 KRWInformational tuition band - Test design/Cohort
Experiment Design Clinic
Draft hypotheses, guard metrics, and stop rules that leadership can approve without diluting rigor.
4 live sessions • Consideration • Intermediate1,120,000 KRWInformational tuition band - Test design/Advisory block
Personalization Guardrails
Design targeted experiences with explicit floors for performance, privacy, and operational load.
3 live sessions • Awareness • Lead1,320,000 KRWInformational tuition band - Optimization reporting/Intensive
Executive Readout Rehearsal
Practice concise narratives for mixed results, scope changes, and budget asks without sugarcoating.
1 intensive day • Retention • Lead1,780,000 KRWInformational tuition band
